An always-on AI marketing
team for agent marketing.
Ploy isn't a page builder or a chatbot. It's an agent that runs the full marketing-site workflow end to end — research, on-brand build, optimization, and automation — so agents and central teams ship compliant marketing without a creative queue or dev backlog.
Mapped to your three jobs
Agency marketing
Exclusive agents create on-brand, compliance-safe marketing assets with gen AI — no design skills, no creative queue.
Landing-page / CRO
Generate and improve landing pages with CRO playbooks, instead of routing every change through dev/ops.
Digital storefronts
Stand up storefront experiences that support direct phone sales in markets with fewer agents.
One engine pointed at three jobs — one platform to buy and govern, not three tools.
How it works
Reads brand, market, competitors, and visitor intent to decide what to build.
Generates pages, creative, and copy locked to your design system.
Runs CRO playbooks and built-in analytics to improve what's live.
Turns repeatable work into workflows that run on their own.
Built for a distributed org
Exclusive agents
Each agent describes what they need in plain language; Ploy drafts on-brand pages from a locked Allstate system. Approval-gated before publish.
Central marketing teams
One team manages many workspaces — per region, line of business, or agent group — with shared brand rules and separate access.
On existing infrastructure
New pages live as new slugs/subdomains routed via DNS onto your current domain — no rip-and-replace.
Compliance & control
In a regulated industry, control is the product. Every layer lets many people create without losing oversight.
Brand ingestion
Allstate brand captured once as a locked design system every asset inherits.
Guardrails
Generation constrained to approved brand rules — output can't drift off-guideline.
Workspace separation
Regions and teams isolated — separate access, content, and audit trails.
Human review
Nothing publishes without sign-off. Brand & compliance stay the gatekeepers.
Security & IT footprint
No local dev environment, nothing for agents to install.
Attaches to your domain via DNS + route rules — no site migration.
Browser-based, SSO/OAuth-ready; fits security-constrained environments.
No customer or policy data stored. Required: brand assets + domain access.
Integrations
Design source
Lead + contact sync
SEO + indexing
Outreach + alerts
Built-in + GA4
Programmatic pages
Opt-in — connect what adds value, skip the rest.
A scoped pilot
Pick one or two as a narrow pilot. Each has a clear owner and a clear success metric before any broader rollout.
Agent marketing pages
Measure
Assets shipped · time-to-publish · compliance pass rate
Direct-channel storefront
Measure
Leads / calls captured · cost & time to launch
Landing-page optimization
Measure
Conversion lift · cycles without dev/ops